What Are the Digital Signage Contents?
Ⅰ. Definition of digital signage content
The simple concept of digital signage content is anything displayed on the screen, including text, images, animation, video, and audio. However, content can also refer to the collective result of a combination of various media to tell a story. Here is the overall experience conveyed to the target audience.
The content of the digital signage LCD display is something that attracts visitors or passers-by to stop, capture their information through interaction, and collect information to gain business insights. These contents can even be personalized in real time through integration with the back-end system.
Ⅱ. The common using scenarios of digital signage
As a professional LCD screen company, we provide the specific applications of most common digital signage.
1. Public location: specific information such as news, weather and traffic, maps, and wayfinding.
2. Company: knowledge sharing, meeting room reservation, meeting coordination, training.
3. Sales: product/service combination, white board, presentation.
4. Tourism: wayfinding, scenic spots, city information.
5. Retail: self check-out, endless passage, product display, smart mirror.
6. Restaurant: self-service, digital menu board, self-service ordering kiosk.
7. Marketing: promotion, atmosphere, gamification.
8. Museum: gallery, wayfinding, digital tourism.
9. Education: classroom teaching, wayfinding, library exhibitions.
10. Exhibitions and trade shows: interactive product/service catalog, visitor registration and network.
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